The album represented a move toward a more synthesized and experimental sound compared to her previous works, Kim Wilde (1981) and Select (1982). The songs were primarily written by her father, Marty Wilde, and produced by her brother, Ricky Wilde, who utilized broad synth arrangements. The album's title was inspired by a song on Lou Reed's album Berlin, reflecting a period where Wilde aimed to showcase artistic growth and control over her musical vision.